Ritual games

for personal and colletive wellbeing

Ritual games are personalized 30-day experiences with imaginative settings, characters, and playful challenges. They’re designed to help us engage real-life struggles in new ways, through easeful rituals of play and reflection.

Ritual games:

  • Invite easeful, everyday play

  • Turn abstract ideas into lived, sensory experiences

  • Surface hidden beliefs and help us gain new insight

  • Visibilize the tools and relationships that already support you

  • Enter playful stories that hold your complexity

Sample game:

A woman smiling and laughing outdoors, framed by an oval with radiating lines

Hi, I’m Zoë!

I’m the Creative Director and Founder of RUNA. I combine my 10+ years of studying ritual and rites of passage, participatory design facilitation, storytelling and theater, and personal experiences with navigating grief, in my role.

I live in Curitiba, Brazil, on the ancestral lands of the Guarani, Kaingang, and Xetá peoples.

“Building a ritual with Zoë was incredibly transformative. I left feeling so much more centered and grounded than when I began.”

— K. G., 2024 participant

Subscribe to The Play Atlas

The Play Atlas is RUNA’s Substack, featuring art, writing, classes, and events that explore ritual, play, and collective care.

Your privacy matters—personal information is never shared without your consent.

“Ritual grew up in sacred play; poetry was born in play and nourished on play; music and dancing were pure play. We have to conclude, therefore, that civilization in its earliest phases, played.”

— John Huizinga, Historian